SuperData updates its always-excellent worldwide digital games review with some interesting business notes on monetization and cannibalization: “Valve finds rare success in directly monetizing eSports for DoTA2:” “The International, an … Continue reading Monetization and Cannibalization: Digital Updates on Valve, Supercell
They do it in the NFL, MLB, NBA, and other sports leagues. Could a players union come to eSports? Carleigh Morgan offers a thoughtful look in Motherboard: “Esports is also … Continue reading Could a Players Union Come to eSports?
As acquisitions continue to gain headlines in gaming & Esports, the Wall Street Journal and SuperData Research report on “Tencent’s High-Stakes Supercell Game.” WSJ: “Tencent Holdings Ltd.’s deal in June for … Continue reading Tencent Valuation Questioned Following Supercell Challenges: Report
Wall Street Journal reporter Sarah E. Needleman’s podcast: “2016 is nowhere near being over, and already a record 25 billion dollars has been spent on videogame acquisitions… Acquirers are looking … Continue reading Podcast: ‘Record Year for Videogame Dealmaking’
More innovative marketing from Activision, this time around its upcoming Call of Duty: Infinite Warfare. Adweek: “Activision and 72andSunny have found a fun way to capitalize on Snapchat’s zombie filter.” “(The) team rolled … Continue reading Activision, 72andSunny Use Snapchat to Promote New COD
OzarksSportsZone.com: “Southwest Baptist University is one of about 15 colleges and universities in the nation to offer eSports as a varsity athletics program, with scholarships available for the 2016 fall … Continue reading Varsity eSports Launched at Southwest Baptist University; More Scholarships
Curtis Silver writes in Forbes: “That was quick. After winning TechCrunch Disrupt NY 2016, Seattle-based Beam has been acquired by Microsoft. If you haven’t heard of Beam, it puts a spin on the familiar live … Continue reading With Acquisition, Microsoft Makes ‘Aggressive’ Live Game Streaming Move