Kidscreen: “UK-based kids researcher and game developer Dubit has raised US$8 million in funding to support its Metaverse Gaming League (MGL) eSports program.”
“Unveiled last month, MGL is a Roblox competition series open to all players and hosted by influencers. Companies and brands are able to sponsor its game streams running on Twitch, YouTube and TikTok.”
“The company plans to use this new capital to expand MGL and launch branded events like concerts and fashion shows on Roblox.”
“Dubit is positioning its eSports program as a new way for companies to reach the large number of kids already playing on Roblox. Dubit launched MGL on Roblox, but according to co-founder Matthew Warneford, the goal is to expand the program to run on other platforms such as Fortnite Creative and Manticore, where kids can play and build their own games.”