You’d think with 60 million users on Twitch, advertisers would find a way to market to them. But the Wall St. Journal reports that it’s slow going: “Now that the … Continue reading Advertisers Still Trying to Understand Twitch
The New York Times runs a magazine piece on “Brain training games,” reporting that they “have become big business, with Americans spending an estimated $1.3 billion a year on them. … Continue reading Are Video Games Good for Your Health?
Gamespot reports that “Last year, HBO’s Real Sports with Bryant Gumbel aired a segment about the rising popularity of eSports, and debated whether or not games like League of Legends … Continue reading HBO’s Real Sports Covers eSports — Again
The New York Times explains how huge eSports has become in South Korea — with a view on what could occur in the U.S.: “Top video game players in South … Continue reading Can eSports’ U.S. Future be Seen in South Korea Today?
IGN News reports that “ESPN President John Skipper doesn’t consider eSports as a sport, he mentioned during the Code/Media Series: New York conference on Thursday, categorizing it as a competition … Continue reading ESPN Chief: eSports is Not a Sport
The Verge reports that “Twitch is getting bought, but it’s not YouTube and Google that are doing the buying. Amazon has agreed to buy the massively popular video game streaming … Continue reading Amazon Buys Twitch for Nearly $1 Billion
Fortune reports that “male millennials are spending a record amount of time watching professional video game tournaments. And Coke, Intel and Nissan are just some of the brands taking advantage.” … Continue reading Major Brands Dive into eSports